Bio
Shawn DesRochers is a certified Microsoft technician and Programmer with 30+ year's experience. He has written many reviews on computer related products, software, and SEO related topics. When he's not writing reviews he can be found at one of the Ecommerce Directory which he is the CEO of.
Blog Posts
Earn Trust with Design: Reducing Cart Abandonment through Visual Credibility
A practical guide to embedding trust signals throughout the shopper journey, with data‑backed tactics and real‑world examples to transform hesitation into purch...Read More
Outcome‑Based Selling in B2B Ecommerce
Outcome‑based selling shifts B2B ecommerce from transaction focus to measurable business impact, using dynamic pricing, real‑time metrics, and low‑code tools to...Read More
Real‑Time Experimentation: The Untapped Power of Headless Ecommerce
Discover how headless ecommerce enables real‑time, API‑driven experiments, letting brands test and roll out winning experiences in minutes, not weeks.Read More
Composable Commerce: Building an Open‑Source Store That Grows With You
Learn why modular, open‑source ecommerce is the catalyst for agile, data‑owned, and edge‑ready digital storefronts, and get a practical playbook to transition f...Read More
Design Systems: The Secret Sauce Behind Scalable Ecommerce UI
A design system is more than a style guide—it’s a living, code‑driven framework that unifies visual language, components, and governance, enabling ecommerce tea...Read More
Greening the Stack: How Decoupled Commerce Cuts Carbon and Boosts Agility
A deep dive into how separating the front‑end from the back‑end in ecommerce not only improves performance but also dramatically reduces carbon emissions, offer...Read More
Why B2B Sellers Need a Partner‑First Commerce Strategy
A partner‑first commerce strategy shifts B2B ecommerce from a transactional catalog to a collaborative hub, driving higher lifetime value, reduced friction, and...Read More
How Customer Reviews and UGC Can Supercharge Your eCommerce SEO
Customer reviews and other user‑generated content are powerful, often untapped SEO assets. This guide shows how to structure, markup, and amplify UGC to improve...Read More








